helloBABY™ Photography (formerly Emily Clare Photography) is one of the top newborn, baby and family photography studios in Australia. Located in Sydney’s West, they have been capturing special moments for Mums and Dads since 2012.
In addition to professional photography services, founders Zanelle and Julian Walter also run the International Newborn Photographers Association, maintain a number of strategic industry partnerships, and are parents to two amazing children. All this means their time is precious!
helloBABY™ Photography (or Emily Clare Photography as they were known at the time) approached Automately with a problem. They were ranked on the first page of Google for newborn photography sydney, which was generating a healthy amount of enquiry. However, they were spending too much time responding to client enquiries and bookings, and not enough time expanding the business and working on their strategic partnerships that would take their business to the next level.